The deal

Our Corporate Finance team has successfully advised the shareholders of Arts Alliance Media Group (AAM), the world’s leading operational software solution provider to the cinema industry, on the sale of the company to technology solutions provider, Shandong Luxin-Rio Visual Technology Co., Ltd. (Luxin-Rio) of Qingdao, China.

With their headquarters in Hammersmith London, AAM’s software touches over 40,000 digital screens globally, which enables them to reduce costs, increase efficiency, and improve the cinematic experience for their customers. With a global customer base and strong presence in North America, AAM has delivered consistently strong trading, leveraging cutting-edge theatre-management software products.

The team co-lead the transaction alongside specialist adviser Edwin Datson, completing a thorough cross border marketing and sales process which attracted offers from multiple trade acquirers, before selecting Luxin-Rio as the preferred partner.

AAM serve as a complementary addition to Luxin-Rio’s existing portfolio of companies and investments in the cinema space. AAM will form the basis of Luxin-Rio’s ambitious strategy for bringing the most innovative software solutions to a global cinema market, with AAM already providing business and mission critical solutions to over 80 major exhibitors including over half of the world’s ten largest cinema chains.

“This is an excellent result for AAM and for our staff, customers and partners alike. Luxin-Rio has the ambition and resources to take AAM to the next level of global expansion. With Luxin-Rio’s help, AAM is now very well placed to innovate further and drive the cinema software evolution in a post Virtual Print Fee (VPF) world by bringing more value creating software solutions to our customers. Working with the team has been a great experience, and they have worked tirelessly, and patiently, to achieve a great result for the shareholders and management of AAM.” John Aalbers, CEO at AAM.

“This is a very exciting time for Luxin-Rio. The opportunity to acquire a quality asset such as AAM does not come up very often. We have been very impressed with what AAM has been able to achieve, its customer base, its product lines and the quality of its people. Our mission is to service the cinema industry globally with great technology and AAM is a major piece of the puzzle in achieving that goal.” Mr. Jiang Dong, Chairman of Luxin-Rio Group.